Campaigns Calendar 


Empowering Members with Knowledge, Insight, and Action

September — Tackling Drowsy Driving: A Systematic Approach

Why it matters: Fatigue behind the wheel is a silent threat. This month we focus on real solutions and practical insights to keep your workforce alert and safe.

What’s in store:

  • Social Media Campaign: Engage with #sleeptember, sharing essential info and resources.

  • The Road Safety Hour Webinar: Dive deep with healthcare sector insights on combating drowsy driving.

  • Research Paper Spotlight: Discussion around our soon to be published Drowsy Driving paper. 

  • Partner Campaigns: Amplify shared messages for greater impact.

  • Discussion around our ScORSA member case, our Graeme Orr talking about his experience as a driving instructor with a sleep condition

October — AI, Workplace Transport & Driving for Work

Why it matters: Explore how AI technologies are transforming road safety and workplace transport.

What’s in store:

  • Social media campaign on AI innovations in relation to driving for work

  • Release of our new AI resources in collaboration with Arthrometric

  • The Road Safety Hour Webinar


November — Winter Driving & Weather Resilience

Why it matters: Prepare for the challenges winter brings with horizon scanning and resilience strategies.

What’s in store:

  • Social media campaign with winter driving tips

  • Partner spotlight: Tyre Safe campaign

  • The Road Safety Hour Webinar: Insights from the construction sector


December — Fatal Five: Drink & Drug Driving

Why it matters: Understand how businesses can actively manage these high-risk behaviours.

What’s in store:

  • Sharing our new Best Practice Guide to Managing Occupational Road Risk

  • Amplify Police Scotland’s Drink & Drug Driving campaign

  • Share latest literature reviews and evidence-based strategies

  • Sharing of ScORSA member case studies on how the manage the risk of drink drug driving

January — Fatal Five: Seatbelts & Impact

Why it matters: Explore why seatbelts remain underused and their critical role in safety.

What’s in store:

  • Social media engagement and education

  • Amplify Police Scotland seatbelt campaign promotion

  • Sharing our ScORSA animation around the importance of Seatbelts
  • Winter newsletter piece 


February — Gig Economy & Road Collision Rates

Why it matters: Gig economy drivers face unique risks - learn how businesses can adapt.

What’s in store:

  • Social media campaign tailored to gig economy issues

  • Release of new research on the Gig Economy
  • Police Scotland commercial vehicle campaign share

  • The Road Safety Hour Webinar


March — Fitness to Drive: Supporting Mature Drivers

Why it matters: Mature drivers bring experience but also face unique challenges - support is key.

What’s in store:

  • Social media campaign focusing on mature driver safety

  • Sharing our research paper on how to support mature drivers in the workforce
  • Police Scotland Older Drivers campaign share

  • Driving and Riding for Work Summit (in-person)


April — Fatal Five: Speed

Why it matters: Data-driven learning on speed management for safer roads and workplaces.

What’s in store:

  • Social media campaign with actionable insights

  • Sharing our ScORSA animation around the impact of Speed
  • The Road Safety Hour Webinar: Sector specific insights for the Local Authority sector

  • Spring newsletter


May — Work-Related Road Traffic Accidents

Why it matters: Understanding and preventing work related road traffic collisions is critical for all workplaces.


What’s in store:

  • Social media awareness drive

  • Mock Trial Event: Experience and learn from realistic scenarios


June — Shared Spaces & Effective Interventions

Why it matters: Discover interventions that work to improve safety in shared spaces.

What’s in store:

  • Social media campaign with evidence-based resources

  • Promotion of new cycling risk assessment
  • The Road Safety Hour Webinar

  • ScORSA member case study sharing 

  • Partnership working with Cycling Scotland

July — Fatal Five: Distraction & The Psychology of Safe Driving

Why it matters: Understand driver distractions and how psychology influences safe driving behaviour.

What’s in store:

  • Social media campaign spotlighting distraction risks

  • Summer newsletter with psychological insights

  • Sharing ScORSA Animation on the topic

October — Driving for Work Strategy & RIDDOR Reporting

Why it matters: Learn how structured strategies and robust reporting enhance workplace safety and compliance.
What’s in store:

  • Social media awareness campaign

  • Autumn newsletter packed with best practices

  • The Road Safety Hour Webinar: Expert discussions on effective driving for work strategies

 

Why Join These Campaigns?
By engaging with ScORSA’s monthly campaigns, members gain exclusive access to:

  • Expert-led webinars tailored to sector-specific challenges

  • Actionable resources and up-to-date research

  • Collaborative opportunities with industry partners and stakeholders

  • Practical tools to reduce risk and improve safety outcomes across your organisation

 

Let’s drive safer roads together - join us every month and make a real difference!